The readiness to recommend survey, also known as NPS (Net Promoter Score), is a tool for measuring customer loyalty and their overall satisfaction with products or services. In the context of automatically collecting NPS after a specific activity, you can identify a key user activity, such as completing a transaction, using a new feature, etc. Then, after this activity, you can automatically send an NPS survey or a single question regarding readiness to recommend. It is worth setting up a rating system in which users can easily choose their rating without having to complete an extensive survey. Automating this process helps you get quick and accurate feedback from your customers.
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